Job Description:

Merrill Wealth Management is a leading provider of comprehensive wealth management and investment products and services for individuals, companies, and institutions. Merrill Wealth Management is one of the largest businesses of its kind in the world specializing in goals-based wealth management, including planning for retirement, education, legacy, and other life goals through investment advice and guidance. 

The Business Development Specialist is responsible for generating new business from both new and existing clients. Builds and maintains a qualified network of  prospects by consistently engaging with internal and external centers of influence and referral sources. Proactively generates leads and referrals through centers of  influence, intimate events, referral alliances, targeted seminars, strategic networking, sourcing and introductions from current clients and relationships, and through use of company-approved, scrubbed lead lists. Manages client acquisition pipeline to track prospects and leads from inception to on-boarding. Drives cross line of business initiatives to maximize impact with clients and new business opportunities. Serves as an extension of the advisor team(s) for all things related to prospecting across  the market to include sourcing and providing proactive leads through daily client acquisition strategies, assisting with execution of advisors business development  plans, navigation and accurate communication of prospect channels, understanding of guidance on privacy policies and regulations, and having extensive knowledge of tools used to identify and validate new prospects.

Role Responsibilities

•Identify, source, and assist in qualifying affluent prospects

•Build and manage prospect pipeline

•Assist in identifying and assessing potential target markets and specializations required to successfully engage identified markets

•Create, with collaboration of all team members, team's unique value statement

•Build and execute team's marketing and business development plan in support of growth goals established by the team

•Establish and maintain a digital presence utilizing firm-approved platforms

•Create marketing materials including a team pitch book by leveraging firm-approved, turn-key tools

•Consistently meet or exceed mutually agreed upon asset & revenue growth goals/hurdles