If you're looking for a career change or you're in search of talent...

Explore New Job Opportunities Here

Business Development Specialist

Bank of America

Bank of America

Sales & Business Development
Manchester, NH, USA
Posted on Wednesday, September 20, 2023

Job Description:

Merrill Wealth Management is a leading provider of comprehensive wealth management and investment products and services for individuals, companies, and institutions. Merrill Wealth Management is one of the largest businesses of its kind in the world specializing in goals-based wealth management, including planning for retirement, education, legacy, and other life goals through investment advice and guidance. 

The Business Development Specialist is responsible for generating new business from both new and existing clients. Builds and maintains a qualified network of  prospects by consistently engaging with internal and external centers of influence and referral sources. Proactively generates leads and referrals through centers of  influence, intimate events, referral alliances, targeted seminars, strategic networking, sourcing and introductions from current clients and relationships, and through use of company-approved, scrubbed lead lists. Manages client acquisition pipeline to track prospects and leads from inception to on-boarding. Drives cross line of business initiatives to maximize impact with clients and new business opportunities. Serves as an extension of the advisor team(s) for all things related to prospecting across  the market to include sourcing and providing proactive leads through daily client acquisition strategies, assisting with execution of advisors business development  plans, navigation and accurate communication of prospect channels, understanding of guidance on privacy policies and regulations, and having extensive knowledge of tools used to identify and validate new prospects.

Role Responsibilities

Identify, source, and assist in qualifying affluent prospects

Build and manage prospect pipeline

Assist in identifying and assessing potential target markets and specializations required to successfully engage identified markets

Create, with collaboration of all team members, team's unique value statement

Build and execute team's marketing and business development plan in support of growth goals established by the team

Establish and maintain a digital presence utilizing firm-approved platforms

Create marketing materials including a team pitch book by leveraging firm-approved, turn-key tools

Consistently meet or exceed mutually agreed upon asset & revenue growth goals/hurdles


Series 7, 63/65 or 66 or equivalent; must obtain all state registrations in support of Financial Advisor(s) and Advisor Team(s)  If Series 7, 63/65 or 66 or equivalent are not currently held, must be obtained within a specified timeframe to be eligible for Specialist position.

SAFE ACT Registration; ADV-2B Required

Obtain and/or maintain at least one firm approved designation

Possess and demonstrate strong communication skills

Understanding of how to deliver a strong overall client experience

Thorough knowledge and understanding of the suite of Wealth Management products and services

Ability to identify opportunities for business growth, develop strategic initiatives and drive to achieve desired results / track success

Strong partnership and relationship management skills with ability to analyze and prioritize leads / referrals that maximize team business development strategy

Ability to make sound decisions by having a deep understanding of acquisition best practices and policies/procedures

Ability to identify client needs and concerns, and articulate appropriate approach to align solutions to goals in a suitable and controlled way

Proven ability to manage risk and make sound decisions


1st shift (United States of America)

Hours Per Week: 


Learn more about this role