Marketing Copywriter/ Content Expert (3 - 6 Month Contract)
Boston Globe Media
About Boston Globe Media:
At Boston Globe Media, we deliver trusted journalism while creating standout marketing experiences that connect with our audience. We’re looking for a creative and strategic Marketing Copywriter/Content Expert to craft messaging that drives engagement and brings campaigns to life.
Job Description:
This role goes beyond just writing — it’s about creating impact. You’ll develop compelling copy and headlines across marketing campaigns, email communications, and onboarding experiences, to name a few. Your words will help shape how audiences experience our Boston Globe Media brands, from first touch to loyal subscriber.
Responsibilities:
- Write persuasive, on-brand copy for emails, marketing campaigns, onboarding flows, and digital/print ads.
- Craft bold, attention-grabbing headlines and messaging that drive engagement.
- Collaborate with marketing to align copy with campaign goals and audience insights.
- Edit and proofread content for clarity, consistency, and impact.
- Ensure all content reflects Boston Globe Media’s voice and brand standards.
Qualifications:
- Proven experience as a copywriter or content expert, ideally in marketing and/or advertising.
- Exceptional writing, editing, and proofreading skills with a creative flair.
- Strong portfolio demonstrating campaign-driven copy, ad messaging, email campaigns, and onboarding content.
- Ability to craft copy that engages audiences and drives results.
- Familiarity with digital marketing best practices, email platforms, and campaign optimization.
- Comfortable managing multiple projects in a fast-paced environment.
- A willingness to adapt and be audience focused, with a curious mindset and a commitment to creating an inclusive work environment
Preferred:
- Understanding of audience segmentation and messaging strategies for onboarding and marketing campaigns.
- Experience in media or news organizations is a plus.
Contract Details:
- Duration: 3-6 months to start, with the possibility of extension.
- Type: Contract, full-time or part-time depending on project needs.
- Location: Boston, MA (hybrid/remote flexibility).