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Copywriter

Digitas

Digitas

Marketing & Communications
Minneapolis, MN, USA
Posted on Jan 23, 2024

Company Description

On the day Fallon opened its doors without a single client, it did so under the headline, "A new advertising agency for companies that would rather outsmart the competition than outspend them. More than 40 years later, and this mantra is unwavering. We are a creatively-led agency who pinned our public reputation on our commitment to smarts.

Smart brands create something of value in the world. Smart brands add to people's lives and to culture; they help build ideas in the world, and they leave something behind. See fallon.com for more information and examples of our work.

Fallon strives to ensure diverse perspectives, backgrounds, and experiences are represented - and that everyone feels seen, heard, and has a sense of belonging. We create and welcome dialogue around systemic issues and obstacles for our people, and ensure work reflects the perspective of many. Our efforts towards a more inclusive workspace focuses on enacting change through acknowledgment, education, accountability, action, and celebration.

Job Description

A Copywriter will have the opportunity to create groundbreaking and brilliant work. Taste, intelligence, and a keen eye are critical. Candidates should have excellent communication skills, be a smart strategic thinker with the ability to conceptually generate ideas. A Copywriter will partner with an Art Director to provide conceptual vision across a wide range of work, including broadcast, print, digital, design, motion graphics, social and immersive experiences. The work needs to demonstrate a high level of craft and elegance, with unexpected and bold thinking. As a team, the AD/Copywriter will work independently and have the opportunity to show leadership skills. They will see through to execution in partnership with production, strategy, account management and with close mentorship by the Creative Director.

Qualifications

  • 4-6 years of copywriting experience.
  • Skilled in developing high-level brand concepts as well as articulating those concepts in executions across various media channels.
  • Excellent communication, organization and presentation skills.
  • Portfolio of work demonstrating smart, brand-building ideas and executions.
  • Ability to demonstrate a high level of craft.
  • The ability to write long copy for branding materials like guidelines.

Additional Information

  • Be obsessed with creative solutions to client's business needs and objectives.
  • Lead with passion for the work, be obsessive about language and craft.
  • Push to put out world-famous work.
  • Show ability to write in many brand voices.
  • Maintain professional relationships with external vendors, partners and freelancers.
  • Promote agency culture and values.