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Senior Associate, Digital Strategy and Investment

Digitas

Digitas

New York, NY, USA
Posted on Thursday, February 29, 2024

Company Description

This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.

About Spark Foundry:

Spark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention, to care more about our clients’ brands, and to buy more products and services from them.

Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world’s best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.

With a bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry’s best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today’s challenges, and also poised to create meaningful careers in the years to come.

Because we know that heat arises the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights, content and creative production, communications and strategy, finance and marketing, and sociology, psychology, and other liberal arts disciplines.

Job Description

Overview:

We are currently looking for a Senior Associate, Digital Strategy and Investment to support the day-to-day Media Planning and buying for our client. This person will assist a team in the development, execution, and stewardship of media plans for client’s business and report directly to the Supervisor Digital Investment.

Role Objectives:

  • Responsible for contributing to the development and execution of strategic approach and tactical plans across multiple brands
  • Assist in development of digital RFPs and brief vendors
  • Create and review plans based on a brief and ensure planned metrics are accurate
  • Present media plans and provide plan maintenance including objectives/strategies and updates
  • Create and send insertion orders in Prisma and traffic tags
  • Own weekly pacing document and present to clients during status
  • Develop strong working relationship with partner agencies (where/when applicable), helping create a seamless communications process
  • Digital budget management
  • Prepare and issue buying specs and guidelines to buyers including delivery goals and budgets for use in negotiations
  • Ensure proper execution of digital media plans by monitoring buys/schedules
  • Contribute to billing reconciliation process and resolve invoice discrepancies with partners

Qualifications

  • 1+ years of experience in digital planning & buying
  • Agency experience highly preferred
  • Preferable Computer Skills/Software Knowledge: Microsoft Suite, Prisma, Nielsen Suite, R/F and Optimization Software, Social Tracking tools, comScore,
  • Basic knowledge of all cross-channel media, with a drive for curiosity and passion for the client’s business
  • Demonstrate ability to learn new propriety software and processes quickly and proficiently
  • Solid written and verbal skills, with ability to present to clients, maintain client correspondence and internal documentation
  • Detail-oriented, good follow through, able to multi-task, and work well under tight deadlines in a fast-paced environment
  • Meet client and internal deadlines and obligations
  • Manage projects, resources, stakeholders, and participants
  • Be a resource to others in the resolution of complex problems/issues

Additional Information

All your information will be kept confidential according to EEO guidelines.

Compensation Range: $46,500-$67,500 annually. TThis is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 03/11/2024.

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