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Senior Media Planner

Digitas

Digitas

Marketing & Communications
New York, NY, USA
Posted on Wednesday, May 29, 2024

Company Description

We’re Heartbeat, the marketing agency for Healthcare Challenger Brands and the brave clients behind them. And hopefully you’re our next Senior Media Planner helping us to deliver game-changing campaigns for consumers and HCPs.
Read on to learn more about what qualities we’re looking for in a new member of the crew and why you’re gonna dig working with us.

Job Description

Our team is looking for someone who has superior communication and negotiation skills. Beyond that, here’s how you’ll make your mark:
• Planning and implementation of online media campaigns, including but not limited to
- Day-to-day management of the media plan, including optimizing, budget pacing and accounting duties
- Developing reports and recommendations based on campaign performance
• Primary internal contact for campaign-related needs, queries, and issues
• Participate in and support Director in client communications and fulfilling client requests
•Assist Director in providing strategic recommendations to and growing business opportunities with current clients
•Keep up with the latest trends in media, and identify new vendors and tactics that may be able to meet our clients’ needs

Qualifications

Across 3-4 years of experience, you know what it takes to slay Media Planning. These are the core skills you’ve totally nailed:
• In-depth understanding of interactive marketing and online media; working knowledge of offline media
• Familiarity with optimizing and reporting on display campaigns, as well as custom online executions like microsites
• Strong organizational and time management skills, and the ability to multi-task in a fast-paced environment
• Strong analytical skills, and an ability to relate results to a clients’ business objectives
• Ability to work independently while contributing to team goals

Additional Information

All your information will be kept confidential according to EEO guidelines.

Compensation Range: $58,500 - $92,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 06/13/2024.