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Associate Director, Strategy



New York, NY, USA
Posted on Wednesday, May 29, 2024

Company Description

We’re Heartbeat, the marketing agency for Healthcare Challenger Brands and the brave clients behind them. And hopefully you’re our next Associate Director, Strategy helping us to deliver game-changing campaigns for consumers and HCPs.
Read on to learn more about what qualities we’re looking for in a new member of the crew and why you’re gonna dig working with us.

Job Description

Our team is looking for someone who demonstrate a strong work ethic, exceptional analytical skills, and a knack for converting insights into creative, actionable recommendations for our clients. Beyond that, here’s how you’ll make your mark:
• Collecting and synthesizing data with or without analyst support
• Planning, organizing and delivering complete pieces of analyses
• Developing meaningful or noteworthy insights
• Formulating strategic recommendations ranging from brand positioning, marketing strategy and digital engagement strategy
• Presenting findings to internal teams and clients

How you’ll grow with us:
Associate Director, Strategy is where you’ll start, but we’re always planning for where you’ll go. Our Associate Strategy Directors are all expected to hone skills that will help build on their careers. Those skills include:
• As needed, contributing to the development of project-assigned analysts
• Managing small, non-complex projects independently and successfully
• Managing internal relationships with other departments, identifying opportunities for efficiencies in working relationships and cross-departmental processes and hand-offs (e.g. Creative, Client Services, Media, Program Management, and Technology)


Across 6+ years of experience, you know what it takes to slay Strategy. These are the core skills you’ve totally nailed:
• Strong analytical/logical thinking
• Structured problem-solving approach to address complex strategic/management issues
• Secondary research skills (both quantitative and qualitative; experience in researching and analyzing markets, customer segments, products/services, and competitor profiles; familiarity with internet sector statistics and trends)
• Primary research skills (experience in designing interview formats and questionnaires, conducting interviews, facilitating focus groups)
• Familiarity with different digital channels (e.g., web, mobile, CRM, social media, search)
• Familiarity with digital analytics tools (e.g., Google Analytics, online buzz monitoring)
• Developing action-oriented strategies that provide the foundation for execution; experience with implementation-oriented projects
• Client relationship development and management
• Experience in healthcare is a plus

Additional Information

All your information will be kept confidential according to EEO guidelines.

Compensation Range: $91000 - $154000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 06/14/2024.