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Marketing Specialist - Hybrid



Marketing & Communications
Franklin, TN, USA
Posted on Wednesday, May 29, 2024

Job Description

Work schedule: HYBRID! Monday-Friday 8:30AM - 5:00PM CST in a team environment. Two days required to be in the Franklin, TN office, normally Tuesday and Thursday.

Account Executive –Tier 1

The Account Executive will be a successful account team member who is creative and organized. He or she should display high energy and resourcefulness when working with automotive client contacts and internal Epsilon teams. He or she should have 2+ years of Direct Marketing experience coordinating direct mail and/or email marketing programs. Experience handling multi-channel programs is a plus. Working with automotive clients is also a plus.

His or her interpersonal communication skills should be able to manage a variety of situations, both positive and negative, for both client and internal contacts. Our Account Executives work with a variety of internal teams including but not limited to:

  • Creative
  • Data processing
  • Analytics
  • Production
  • Digital development

He or she will work out of both our Epsilon office and client offices in Franklin TN. The successful Account Executive will work and coordinate with internal Epsilon teams across the country.

The Account Executive should be able to utilize their previous experience and good communication skills to manage the projects he or she is responsible for. He or she will be responsible for completing tasks for various marketing programs on time and within client budget:

  • Lead development of new creative and ensure that creative is on target with plan.
  • Coordinating approvals of advertising both internally and at all client levels
  • Updating process documents for campaign execution
  • Participate in project planning and scheduling.
  • Maintain libraries of advertisement and process documents updating as necessary
  • Checking counts and data elements for campaign deployment
  • Execute programs with production and digital development teams ensuring mail dates are met.
  • Carefully proofing direct mail proofs and test emails
  • Building and analyzing reports for accurate campaign results
  • Presenting status logs of all current projects to internal teams and the client and providing meeting recaps
  • Manage billing and purchase orders.
  • Continuously learning all aspects of the client business to:
    • Gain client confidence
    • Come up with process and program improvements and new ideas.
    • Communicate potential pitfalls, delays, and have proposed solutions.
    • Learn and grow.

Most importantly, the successful Account Executive we are looking for will work with account team management to continue to grow the confidence and goodwill we have with our automotive client.

Other Preferred Experience (not mentioned above):

  • Software skills:
    • Proficient in Microsoft Office Suite
    • Experience with Adobe Acrobat
  • Bachelor’s degree in business, Marketing or Communications
  • Growing project management skills
  • Multi-tasking with many programs running concurrently.
  • Experience with data files and various data file layouts is a plus.
  • Excellent written and verbal communications
  • Able to work independently, self-starter, with strong initiative.

Additional Information

About Epsilon

Epsilon is a global advertising and marketing technology company positioned at the center of Publicis Groupe. Epsilon accelerates clients’ ability to harness the power of their first-party data to activate campaigns across channels and devices, with an unparalleled ability to prove outcomes. The company’s industry-leading technology connects advertisers with consumers to drive performance while respecting and protecting consumer privacy. Epsilon’s people-based identity graph allows brands, agencies and publishers to reach real people, not cookies or devices, across the open web. For more information, visit epsilon.com.

When you’re one of us, you get to run with the best. For decades, we’ve been helping marketers from the world’s top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Epsilon’s best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, messaging and loyalty solutions. We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Positioned at the core of Publicis Groupe, Epsilon is a global company with more than 8,000 employees around the world. Check out a few of these resources to learn more about what makes Epsilon so EPIC:

  • Our Culture: https://www.epsilon.com/us/about-us/our-culture-epsilon
  • Life at Epsilon: https://www.epsilon.com/us/about-us/epic-blog
  • DE&I: https://www.epsilon.com/us/about-us/diversity-equity-inclusion
  • CSR: https://www.epsilon.com/us/about-us/corporate-social-responsibility

Great People Deserve Great Benefits

We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly. If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career.

Epsilon is an Equal Opportunity Employer. Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories. Epsilon will provide accommodations to applicants needing accommodations to complete the application process.