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Manager, Analytics

Digitas

Digitas

Data Science
New York, NY, USA
Posted on Monday, June 24, 2024

Company Description

About PubW:
PubW is a bespoke business unit set up to bring the full power of the Publicis Groupe together to support Walmart’s media and data needs. Through our Power of One model, we put Walmart at the center bringing together specialists in strategy, media investment, data, influencers, commerce, and content delivering a highly connected, purpose-led and collaborative approach for our clients. PubW’s mission is to help Walmart navigate a period of intense change, continually keeping them “one more step ahead”. This means challenging conventions, driving continual progress, and pushing the marketplace to keep Walmart at the forefront of the media industry. Our approach is grounded in using data and technology to connect with real people across the full funnel, ensuring that Walmart’s investment in media is directly contributing to innovative marketing experiences, driving brand and business growth.

Job Description

Overview:
We don’t all look the same, and we don’t expect you to, either. But successful members of the Analytics team at Zenith generally have a passion for emerging tech and media, bring a data-driven approach to decision-making, have a fresh perspective and share it in a positive way, don’t shy away from a challenge, and are always hungry to learn more. We look for prior experience in media analytics, especially digital media. We hope you’re a numbers whiz and know how to bring data to life through a compelling story.

Role Objectives:
Managers form the foundation of the Analytics team. They pull and arrange data from a multitude of sources to feed business-improving insights, then build thoughtful presentations and reports that bring the story home to our clients. They work closely with their Director to learn the most efficient and effective ways of wrangling with data and develop skills to become full-fledged story tellers.

Qualifications

  • B.A. or B.S., preferably in Mathematics, Statistics, Computer Science, Marketing/Advertising or related field
  • 3+ years of experience working with large data sets or conducting quantitative analysis
  • Agency experience highly preferred
  • Knowledge of Digital Media, Marketing/Advertising industries highly preferred
  • Experience working with Python, R programming languages
  • Experience working with relational databases, SQL
  • Strong communication skills
  • Agency experience highly preferred
  • Ability to speak and write professionally
  • Ability and comfort with presenting work by phone or within small groups
  • Proficiency in Microsoft Office software such as Word, Excel and PowerPoint
  • Ability to service clients, partners and internal stakeholders by understanding needs, translating those needs into creative solutions, and delivering on those solutions with diligence and a sense of urgency
  • Knowledge of digital media metrics (Impressions, Clicks, CTR, CPM, etc.).
  • Knowledge of visualization tools like Tableau and Power BI
  • Knowledge of analytics tools and relational databases (Google Analytics, SQL, MS Access)
  • Advanced Excel skills (ability to work with macros, advanced formulas, pivot tables)
  • Knowledge of python and other programming languages

Additional Information

All your information will be kept confidential according to EEO guidelines.

Veterans Encouraged to Apply

Compensation Range: $81,500 - $100,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 7/15/2024.

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