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Supervisor, Digital Investment

Digitas

Digitas

People & HR, Operations
New York, NY, USA
Posted on Tuesday, July 2, 2024

Company Description

Zenith is a full-service media agency with capabilities and expertise across all channels and disciplines. Zenith is part of Publicis Media, the #1 media buying network in the Americas and #2 globally. As “The ROI Agency,” Zenith’s expertise lies in driving real, tangible business outcomes, not just media metrics, that will have a measurable effect on our clients’ business. Every investment we make has an ROI mindset—not just for our clients, but for our agency at large. We’re focused on driving the maximum value for our people, our capabilities and our media investments for some of the world’s leading brands.

Job Description

Overview:
The Supervisor, Commerce Digital Investment will work as a member a cross-functional team with ownership of commerce direct digital investment and activation. They are responsible for building and maintaining an effective and productive relationship with the client. The Supervisor will support our dedicated commerce team in the creation, optimization, and execution of client’s commerce initiatives. This role is dedicated to Coty and will work on their portfolio of luxury fragrance/makeup brands (Burberry, Calvin Klein, Chloe, Gucci, Philosophy, Hugo Boss, Marc, Jacobs, Tiffany, Davidoff, etc.).

This position is both strategic and tactical in scope and requires the ability to apply detailed commerce knowledge to actionable insights and recommendations. They will assist the Director and Vice President in driving strategic success within the team as well as helping to develop innovative strategies to meet and exceed client business objectives. The Supervisor will work in partnership with our Commerce Investment team on media plan development to ensure plans follow holistic commerce strategies and align back to objectives. This role will particularly be focused on luxury brand across eRetailers such as Amazon, Macys, Bloomingdales, Ulta, Sephora, etc.

Role Objectives:

  • Tracks marketplace commerce direct digital investment program successes and failures (Amazon, Macys, Bloomingdales, Ulta, Sephora, etc.)
  • Assists in the strategy and planning process as well as activation of e-retail direct digital investment programs
  • Monitors performance in order to leverage learnings for future strategic recommendations
  • Interfaces with other team members to share ideas, communicate service offerings, and to identify and deliver new solutions for clients
  • Identifies key client opportunities, potential risks and other key nuances which affect the health of the business
  • Works with AD to ensure client deliverables for quality and ensures that recommendations and work product are sound and viable
  • Creates digital account strategies and plans for each client
  • Provides excellent communication via phone, emails and direct contact
  • Effectively creates and delivers client presentations and provides thought leadership to clients
  • Commands data analysis of key metrics to identify, recommend and implement changes for increasing the performance of client programs
  • Responsible for client billing and coordinating AR and AP with finance
  • Meets specified deadlines
  • Embraces and encourages a culture based on teamwork, collaboration, and intellectual curiosity
  • Adopts stated account management standards and program management best practices
  • Assists in training, mentoring, and developing team members
  • Assists in the development and documentation of best practices for improving operational efficiencies within the team and the group

Qualifications

  • Bachelor’s degree or higher in marketing, advertising, business or equivalent
  • 3+ years of media management experience with an emphasis on direct digital investment
  • 1-2+ years of experience managing direct digital investment campaigns with strong understanding of the retail media landscape preferred
  • Strong cross-media planning background; digital planning capability, including eRetail (Amazon, Macys, Bloomingdales, Ulta, Sephora, etc.) is required.
  • Experience with DCM, Epsilon, and others required
  • Experience with Media Ocean is required
  • Deep knowledge of key retailers, their ecosystems, and go-to-market strategies
  • Experience in Consumer Package Goods industry (CPG) preferred
  • Past experience working on a pitch team is a plus, however prior experience working in a business development function is not required
  • Knowledge and use of industry tools, and ability to learn and utilize Publicis Groupe proprietary tools
  • High cultural awareness and sensitivity
  • Comfortable navigating up, across, and diagonally; capable of voicing a strong POV with senior audiences
  • Excellent project-management skills; able to manage multiple projects & people
  • Skilled writer capable of drafting pitch-ready communication
  • High versatility and agility to work on projects across industries, markets, and agencies
  • Entrepreneurial spirit and high self-motivation

Additional Information

All your information will be kept confidential according to EEO guidelines.

Compensation Range: $70,000 - $90,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 9/2/2024.

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