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Social Strategist

Digitas

Digitas

New York, NY, USA
Posted on Tuesday, July 2, 2024

Company Description

For decades, Saatchi & Saatchi Wellness has provided consumer and professional marketing, strategic consulting, and medical education to pharmaceutical and wellness brands. Our mission is to inspire a healthier, happier, well-er world through award-winning work.

If you google us (which you may have done already), you'll see that spreading wellness is literally our mission. We don't just talk about making your well-being the most important thing, we mean it. Having a flexible hybrid-work policy, plentiful time off, and colleagues who want you to do well are all part of the gig. Oh, and of course the opportunity to work on some of the good-vibiest campaigns on the planet with very caring, very resourceful people. So, if you're a rockstar writer, aspiring strategist, jill—or jack—of all trades, or just an all-around nice person, let's chat.

Job Description

Overview:

Saatchi & Saatchi Wellness is looking for a Social Strategist that is hungry to own strategic development and can think outside the box. They will be responsible for strategy, execution, and assisting clients on a daily basis to meet their business goals. The ideal candidate is interested in the opportunity to apply creative and innovative thinking to both healthcare brands and CPG brands focused on wellness.

Qualifications

  • 1-2+ years experience in strategic role

  • Knowledge of major social platforms including but not limited to, Facebook, Twitter, YouTube, Pinterest, and Instagram

  • Proficient in developing social creative briefs and campaigns

  • Develop strategic rationale for platforms, based on client objectives and consumer needs

  • Able to identify new areas of growth, new potential audiences, and new platforms with which to expand the social media presence

  • Craft social personas for the social brand tone and voice

  • Develop program mechanics and executional considerations

  • Convert product information & facts into authentic social narratives

  • Ability to generate data-based insights to utilize into the strategic process

  • Informed and knowledgeable of relevant cultural trends, movements, memes, and social media best practices

  • Understand how to execute social campaigns and implement more advanced social campaigns (Experiential, Influencer, UGC)

  • Experience in assembling competitive and social landscape audits

  • Strong exposure to Community/Content Management tools, such as Hootsuite, Netbase, Sysomos, Spredfast, and Sprinklr, etc.

  • Well versed in Community Management and Response protocol, publishing content and responding to consumer inquires

  • Partner with Creative team to help ensure content is appealing and works well in the social space

Additional Information

Compensation Range: $51,000-$75,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected].

All your information will be kept confidential according to EEO guidelines.

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