Location: Hybrid, Winchester, MA
Reports to: Associate Media Director
Department: Media

Role Overview

The Media Coordinator supports the planning, execution, and reporting of integrated media campaigns across digital, social, print, broadcast, and emerging channels. This role is ideal for a detail-oriented, analytical, and highly organized individual looking to build a career in media strategy and buying within a full-service advertising agency.

The Media Coordinator works closely with media planners, buyers, account teams, and creative partners to ensure campaigns are executed accurately, efficiently, and on schedule.

Key Responsibilities

·       Assist in the development and execution of integrated media plans across digital, social, search, print, OOH, radio, and TV

·       Coordinate media trafficking, insertion orders, creative rotations, and campaign setup

·       Ensure campaigns are launched on time and meet client specifications

·       Monitor campaign performance and pacing across channels

·       Assist with budget tracking and reconciliation

·       Communicate with media vendors and platform reps regarding placements, specs, and performance

·       Compile and maintain weekly, monthly, and post-campaign reports

·       Analyze performance metrics such as impressions, CTR, CPM, CPC, conversions, and reach

·       Assist in identifying insights, trends, and optimization opportunities

·       Maintain media documentation, calendars, and campaign trackers

·       Ensure accuracy in billing, invoices, and post-buy reconciliations

·       Stay current on media trends, platforms, and industry best practices

Qualifications & Experience

·       Bachelor’s degree in Marketing, Advertising, Communications, Business, or related field

·       0–2 years of experience in media, marketing, or advertising (internships welcome)

·       Strong organizational skills and attention to detail

·       Analytical mindset with comfort working in spreadsheets and data