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Operations Manager, Marketing Technology and Operations

Google

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Marketing & Communications, IT, Operations

San Francisco, CA, USA

Posted on Thursday, May 25, 2023

Note: By applying to this position you will have an opportunity to share your preferred working location from the following: San Francisco, CA, USA; New York, NY, USA; Redwood City, CA, USA; Mountain View, CA, USA.

Qualifications

Minimum qualifications:

Bachelor's degree or equivalent practical experience.
6 years of experience with strategy and operations, consulting, or campaign operations.
Experience with relational databases including SQL queries, database definition, and schema design.
Experience with marketing technology or email marketing, including Analytics and CRM tools.

Preferred qualifications:

5 years of experience with SQL.
Experience with CRM or sales automation tools.
Experience with email variant testing.
Experience with Python or R.
Familiarity with Marketing Automation technology and the online advertising industry.
Familiarity with Google products, particularly Google Ads.

About the job

Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the representation of the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.

In this role, you will enable and guide marketers to deliver meaningful customer interactions by improving messaging infrastructure, intelligence and operations to help advertisers succeed with Google Ads. ACO sits within the broader Ads Marketing and Center of Excellence (ACE) team. This role will be responsible for liaising with various marketing teams to build and the strategic development of large scaled marketing campaigns and advocacy programs critical for the success of our Small and Medium Business (SMB) advertisers and users. This role will build cross-functional partnerships with marketing, vendor partner, infrastructure, and analytics teams to enable campaign execution and optimize existing processes.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

The US base salary range for this full-time position is $129,000-$194,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.

Responsibilities

Lead the strategic development of key programs for small/medium business advertisers and users.
Own scaled campaign planning, execution and measurement with cross-functional teams.
Work with marketing and analytics teams to establish best practices for campaign execution and optimize existing processes.
Manage campaign development workflows and cross-functional stakeholder engagement.
Test and iterate scaled communication programs.

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Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles.