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Senior Customer Marketing Specialist



Marketing & Communications, Customer Service
United States · Boston, MA, USA
Posted on Tuesday, October 31, 2023

About the Team

Rapid7’s Customer Excellence Team is responsible for building insights, customer knowledge, and marketing programs that help Rapid7’s customers get value from our products and services.

About the Role

As the Senior Customer Marketing Specialist, you’ll be responsible for designing messages and touchpoints to Rapid7’s customers, supporting them progressing through the stages of the journey including onboarding, and driving health and usage / renewals.

In this role, you will:

  • Create integrated, cross-channel marketing campaigns to customers that drive engagement and help customers achieve value through product adoption

  • Design and execute hands-on experiences for customers throughout their journey, including webinars

  • Analyze customer data and extract actionable insights to make data-driven improvements in customer usage and adoption

  • Organize and manage cross-functional projects with stakeholders from product, UX, and product marketing

  • Deliver key performance metrics to the business on customer health improvement on a regular basis

  • Act as an evangelist for the customer, and advocate for a customer-first mindset

The skills you’ll bring include:

  • Highly customer focused and oriented

  • Minimum of 4 years experience in marketing

  • Ability to collaborate and build cross-functional relationships across Sales, Marketing and Customer Success

  • High degree of emotional intelligence, able to empathize with customers and nurture relationships with them

  • Strong written and verbal communication skills

  • B2B marketing experience with technology/SAAS preferred

  • Experience in marketing automation platform, like Marketo, preferred

We know that the best ideas and solutions come from multi-dimensional teams. Teams reflecting a variety of backgrounds and professional experiences. If you are excited about this role and feel your experience can make an impact, please don’t be shy - apply today.

About Rapid7

Rapid7 is creating a more secure digital future for all by helping organizations strengthen their security programs in the face of accelerating digital transformation. Our portfolio of best-in-class solutions empowers security professionals to manage risk and eliminate threats across the entire threat landscape from apps to the cloud to traditional infrastructure to the dark web. We foster open source communities and cutting-edge research–using these insights to optimize our products and arm the global security community with the latest in attackers methods. Trusted by more than 10,000 customers worldwide, our industry-leading solutions and services help businesses stay ahead of attackers, ahead of the competition, and future-ready for what’s next.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or any other status protected by applicable national, federal, state or local law.