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Director, Digital Program Management (SFMC Implementations)



Denver, CO, USA
Posted on Wednesday, June 5, 2024

Merge Storytelling and Technology

MERGE promotes health, wealth and happiness in the world by merging storytelling with technology and offers marketing and technology clients full-service capabilities including strategy, creative communications, experience engineering, performance marketing, media and digital platform development. MERGE has enduring client partnerships with American Express, T-Mobile, LG, Subway, Kate Spade NY, Coach, The North Face, Meta, Adobe, BlueCross BlueShield, Abbott, Astellas, Supernus, CSL, GE Healthcare, Broward Health, Indiana University Health, Nationwide and Morgan Stanley. With 800 employees across offices in Atlanta, Boston, Chicago, Denver, Kansas City, Montreal, New York City and Los Angeles, MERGE uses a talent-to-task process that enables clients to think higher and feel deeper about their customers. For more information, visit mergeworld.com.

Promote Health, Wealth & Happiness

We are committed to promoting health, wealth, and happiness in the world by partnering with purpose-driven clients in purpose-driven industries such as healthcare, financial services, and consumer products. Our deep vertical expertise and category insights stem from decade-long partnerships with our top clients.

Emerge to the Top of Your Career

At MERGE, we strive to create a superior work experience where talented and ambitious people grow. An experience that encourages people to think higher and feel deeper. An experience where people engage minds and hearts to do the best work of their careers.

As our Director, Digital Program Management, you will…

Inspire a talented team of digital project managers, driving day-to-day workflow and fostering growth and development. You'll spearhead digital resource planning, ensuring we have the skills and resources needed to stay ahead. Collaborating closely with Account Management and New Business teams, you'll shape the digital strategy for our clients and work with our SVP, Program Management on project scopes and plans. If you're ready to make a real impact in digital project management, we want you on our team!

Be Accountable and Responsible

  • Overall responsibility for the flow and efficiency of work across the digital team, from SOW development, planning, creative, development, testing, launch, reporting and maintenance
  • Reporting to Sr Management on overall resource planning/utilization
  • Weekly, quarterly, and yearly reporting on various aspects of digital projects, including profitability, forecasting, types of projects, who is working on what, etc.
  • Build and sustain relationships at all levels and with all groups in the agency in order to assist with adjusting deliverables as needed with clients.
  • Alert the team if a project strays out of scope or the originally set parameter
  • Lead contingency planning, and problem resolution, and recommend solutions to maintain schedules, budgets, and quality deliverables
  • Manage freelance hours and cost for content development and external production as needed
  • Develop, manage, and enforce a rigorous approvals process internally through the production phases of each project
  • Oversee testing process and quality standards on all projects
  • Keep the Department Director aware of progress on each project and the development/deployment of the process – raising concerns as quickly as possible
  • Work with Project Management to ensure the Advantage database is up to date with detailed records of the digital project daily to-dos
  • Implements Agency workflow process and quality assurance procedures to ensure successful execution as measured by agency goals and client satisfaction
  • Provide insight on process improvements or resources/tool opportunities
  • Ensure Development files and specs are organized and complete to ensure an accurate archive of the project and easily located as needed
  • Attend and participate actively in all necessary weekly status meetings

These are the qualifications we’re looking for

  • 8-10 years of digital project management experience within a consulting firm or marketing services agency
  • Extensive experience in planning, scoping, estimating, and executing projects utilizing Salesforce Marketing Cloud solutions
  • Proven track record of successfully managing projects involving Salesforce Marketing Cloud implementations, integrations, and optimizations
  • In-depth knowledge of Salesforce Marketing Cloud functionalities, capabilities, and best practices
  • Ability to translate client requirements into actionable project plans within the Salesforce Marketing Cloud ecosystem
  • Proficiency in leveraging Salesforce Marketing Cloud tools and features to drive digital marketing strategies and campaigns
  • Excellent understanding of all digital production disciplines
  • Proficient with Agile Methodology
  • Strong understanding of data-driven marketing principles and leveraging Salesforce Marketing Cloud for data analysis, segmentation, and targeting
  • Self-motivated, quick, and assertive
  • Extremely oriented and organized
  • Exceptional time management skills
  • Excellent writing and communication skills
  • Cool, calm, collected, and collaborative
  • Proficient in Google Workspace (Docs, Slides, Sheets, Gmail)



And here’s how we live our values at MERGE

  • Ability. Mastering our craft
  • Agility. Delivering with a growth mindset
  • Humility. Collaborating for shared success

MERGE is proud to be an Equal Opportunity Employer

MERGE welcomes and celebrates diversity regardless of race, religion, color, national origin, gender, sexual orientation, veteran status or people with abilities. We believe that the more diverse we are, the more creative our work will be!